Zepp announces Softball app and partnership

Natasha Watley (left), Heather Tarr (middle), and Tim Walton (right)

Natasha Watley (left), Heather Tarr (middle), and Tim Walton (right)

Softball, sometimes looked at as the poor cousin to Baseball, gets a well-deserved little shot in the arm, with an announcement today by Zepp, a provider of wearable sports technology. The company has teamed up with some of the most-revered softball players and coaches in the country to develop tailored training content for the often-overlooked Softball community.

The Zepp Baseball-Softball app has been updated to include Softball-specific features, created in partnership with two-time Olympian, Natasha Watley, US Olympic legend, Jennie Finch, and collegiate coaches Tim Walton (University of Florida), Heather Tarr (University of Washington), and Sue Enquist (former UCLA head coach).

“We recognized the need for additional softball support by listening to our users, and we’re committed to delivering a unique experience and a competitive edge to softball players and coaches everywhere,” says Jason Fass, CEO of Zepp.  “We learned a lot from our partners through this process, and we’re excited to show you our updated Baseball-Softball sensor kit and training content.”

As opposed to just using standard Baseball parameters, the app now allows the user to specifically choose Softball as the primary sport and assign goals for both Fastpitch and Slowpitch.

To app of course, still works in conjunction with the Zepp sensor that the players and coaches can simply attach to the bottom of the Softball bat and begin collecting swing data

In addition to the instant feedback, Softball users will receive Zepp Insights—weekly assessment reports with customized recommendations based on practice sessions.

“The Zepp sensor gives me both a visual and verbal way to communicate information about the swing. The data provided by the sensor is both simple and easy to use,” says Tarr

Also in the app, players and coaches can access the Softball Training Center, which hosts a wealth of video content including tips and drills from the pros.

“Zepp allows you to take ownership of your own swing. For the very first time you get instant feedback with metrics, video and 3D that makes you better faster,” says Watley

Zepp is committed to helping players improve and helping coaches take their players to the next level. Check out Zepp’s new Coaches Center for Baseball and Softball, a library of coaching content with tips and drills, challenges, and practice plans, which is now available – for free – at www.zepp.com.

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