EDMONTON, AB, Jun 30, 2013/ Troy Media/ – This Canada Day, expect to see people, places and things, the entire country really, covered in red. Why?
Because while the colour is most associated with Canada, given our flag and the Maple Leaf, it’s also the organizational colour of a charity and a trademark called (RED)™, whose name was inspired by the fact the colour is also recognized as a colour for emergency.
The (RED)™ project is the brainchild of U2 lead singer Bono and Bobby Shriver, American activist, politician, attorney and member of the Kennedy family. According to the organization, it was conceived in the spring of 2006 as a way of engaging the consumer and the private sector, predominately the world’s “most iconic” brands and identifiable organizations, in the fight against AIDS.
If you like to watch things as it happens, especially all things Apple, you’ll be happy to know that the opening keynote for Apple’s Worldwide Developers Conference (WWDC) 2013 will be streamed live today, Monday June 10, beginning at 10:00AM PDT, 1:00PM EDT, at Apple.com, so you won’t have to guess what’s going to happen.
